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“Powerful, joyful, confronting … excellent coaching in every way”.

Anna Eriksson

I’ve been coaching for over twenty years, and it’s still just as fun to see a leader step into their power, find their self-expression, and take on what they were initially afraid of or weren’t even aware of constituted an obstacle.

Living as I Learn – Curious on the New

I have changed professions several times in my life, and throughout my adult life, I have been drawn to personal and spiritual development, often from internationally known teachers and masters, as well as from the academy from where I have Bachelor of Social Sciences in Behavioural Research and a background in research at the University of Stockholm.

Important values are

  • Honesty, integrity
  • Development
  • Presence
  • Lightness
  • Joy
  • Beauty

Joy and Quality – Being Part of a New Market

With the coaching, I found my calling. I’ve been trained by many of today’s leading transformative movements and skilled coaches such as Werner Erhard, Thomas Leonard, Tony Robbins and Byron Katie. International Coaching Federation (ICF), the oldest and largest community for professional coaches, has been my base from 2002-2024, among other things as chapter host and in the ethics council. I reached the highest level of certification as a Master Certified Coach in 2015 until 2024, thereafter I will continue working under their ethical guidelines – read more about them here

Welcome to read more and join my network on LinkedIn.

Big Changes

Five years ago, my husband and I took our biggest step in life so far. We sold our apartment and boat in Stockholm and bought a new ocean-going boat to live in and sail around the world with. This life change has been transformative and extremely educational. I live with constant change and learn new things all the time. I spend more time on creative activities such as writing and photography. Life feels more exciting than ever.

I still coach with pleasure, but on a smaller scale via the internet.

Coaching Style

The best way to get to know how I coach is to book an appointment and get your own experience. I work intuitively, listen, reflect and ask questions. It is easy for me to see the power and new possibilities of others. I trust that you have everything you need within you to achieve the desired results. I have a strong feeling for the importance of the different systems we live and operate within (such as the family and the organization). Tough situations inspire me, and I’m a big fan of reflection and action.

Testimonials from Clients 

“Anna is an incredibly deep listener and highly intuitive. Anna is positively amazing! She holds a vast space of possibility while ensuring complete safety and confidence.”

“Anna has a quiet yet powerful presence that immediately opens up space for authentic connection and rich dialogue. She listens deeply and asks questions that gently probe for new understanding. She is playful with metaphors and is superb at taking the high ground to notice and reveal what is lingering on the edges of awareness. Anna is a truly masterful coach.”

“I always felt when Anna coached me that she was a radiant light that guided me towards my own light and greater self. She was great at holding me accountable and drawing me towards a larger view of what I could achieve. Anna’s commitment as a coach was personified in the way she believed in me and what I could create. Working with Anna is a truly beautiful experience, where I felt embraced by her warmth and accepted for who I was. Her strength in asking poignant questions and using the space to draw greater strength from me was a unique talent of here.”

My Coach Legacy

When I had sailed to the other side of the world, I felt that I had enough distance to start writing about my way of coaching for the last twenty years. Leading from Joy focuses on how we can build our energy, based on the lifelong research on levels of consciousness by Professor David Hawkins.

  • How to transform yourself through 9 inner challenges
  • 11 real case studies from coaching CEOs
  • An easy step-by-step guide with 60 coaching practices
  • A sequence with where to start in your unique case
  • What lies beyond courage – the levels of consciousness
  • A mindset that welcomes change and challenges as opportunities
  • Inner strength and awareness to cope with new challenges
  • The keys to becoming a team and creating a harmonious system
  • References both to academic science, the new sciences and spirit.

Let’s connect!

anna@avalona.se